How much is your time worth? What would you do with more of it? The value of time differs for everyone depending on their circumstances.
I had a potential client (we ended up not working together because he needed more in-person services) who was an entrepreneur looking for an assistant. He was a creative who owned one business, was in the process of launching another, and liked to do all kinds of cool things in his spare time.
The main reason he said he was looking for an assistant was not really because he didn’t have enough time or couldn’t do what he needed help with but because all those vibe-killing type of administrative tasks I mentioned “stifled his creativity.” And when he said that I was like, “YES! I get it.”
I love creating content and connecting with people and other creatives. If my current “work” could only consist of creating content, connecting with other creatives, connecting with potential clients to help them achieve their goals, listening to podcasts, and all kinds of other stuff that creative bosses do, I would be living the dream.
Unfortunately, I’m not at that point in my life yet. Right now there are a ton of things that go on behind the scenes when building a blog and business so my time has to be split between those tasks and several other administrative things that kill my vibe. Boo.
As an entrepreneur, you give up so much personal time for business time. As Lori Greiner, the Shark Tank investor said, “Entrepreneurs are the only people who will work 80 hours a week to avoid working 40 hours a week.” How true is that?!
That may mean spending less time with friends and family. It may mean sorting through emails during evening family TV time. It may mean staying up late at night while everyone else sleeps to create your social media content calendar for the week ahead. It may mean taking a rain check on happy hour for a webinar or client call.
How many times have you had a dreaded task before you and said to yourself, “Ugh, I wish I could pay someone to do this!” Well when you hire a virtual assistant, chances are, you can!
Less time dealing with the little things in your business means having more time to spend with family and friends. It means more time to interact with people, the heart of your business. What would that mean to you?
As you think about it, consider some of these ways a virtual assistant can save you time in your business.
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When was the last time you sorted out all of those messages in your inbox? I have my professional blog email, my personal email, a junk email email, my school email, and a couple of other emails that just kind of…got there.
I have a personal system for filtering through and responding to all my emails and it works well for me, but a flooded inbox without a good management system could quickly become overwhelming for anybody.
A virtual assistant can sort out your inbox and do things like delete spam and old messages, organize important messages into appropriate folders, and even respond to customers/clients if that’s something you’re interested in.
Blog Content and Maintenance
Blogging can be huge for your business, but it can also be hard to come up with creative content when your mind is in so many different places. Again, some of this stuff will really kill a vibe.
A virtual assistant can really save the day when it comes to you blog and even have it on autopilot for your business.
Maybe you recognize the value of having a blog but you’re not really a writer. You can hire a VA to write all of the content on your blog, schedule it, publish it, source or create images for your posts, and so much more.
If blogging is exactly your “thing,” you can ensure that your audience is consistently hearing from you and reading valuable content while you worry about the other aspects of running your business.
What’s typically the first thing you do when you want to look up a business or learn more about them? You Google them, right? How much exposure could your business be missing out on if your business doesn’t return any searches?
I’ve seen tons of businesses that rely solely on social media to get the word out about their establishment. While Instagram and Facebook are great tools for connecting with potential customers and community members, you’re really limiting your business if you don’t have a professional website.
If you’re not the most tech-savvy person or simply don’t have the time to fumble with the details of putting your website together, outsource the task to a virtual assistant.
For a one-time investment, you would have a professional representation of your business that’s working for you 24/7. If you ask me, that sounds like a pretty good deal.
Social Media Management
If your business isn’t on social media, you’re missing out on a huge opportunity to get out there directly in front of your target audience.
I get it though. As important as social media is, it can be incredibly time-consuming to come up with engaging content. And post at the optimal time. And actually organically engage with your community. Consistently. Oh yeah, and still deal with those other aspects of your business.
A virtual assistant can develop a social media content calendar, post to your accounts, as well as interact and engage with the social media community, essentially putting all of your social media tasks on autopilot.
As creatives, we often have a million ideas and projects in our minds that we just can’t wait to get out there, making it hard to focus on one task at a time.
One of the biggest keys to operating a successful business while maintaining your sanity (especially as an entrepreneur) is staying organized.
A virtual assistant can set you up with a project management system (like Trello — my personal fave!) and help you through every step of your project from vision to execution.
Tasks like invoicing, bookkeeping, task creation, accountability check-ins, time tracking, and just about anything else you can think of related to your project can all be handled by a virtual assistant.
Getting Started With Your VA
Again, how much is your time worth? If you’re finding yourself overwhelmed, overworked, or saying “I wish someone could do this for me!”, think about what tasks in your life could be outsourced to someone else.
With virtual assistance, you can get help with just about anything you can think of with just a few clicks of a button and have your own virtual assistant right at your fingertips.
I understand how busy your days can be as an entrepreneur and how stressful it can be managing every single aspect of your own business. That’s why I love being a virtual assistant and helping business owners achieve their goals and bring their creative visions to life.
If you’re ready to start reclaiming valuable hours in your days, let’s talk about how we can work together to achieve your business goals!
What tasks do you wish you could outsource to a VA? Let me know below in the comments!